Concept Meeting

After doing the initial research and coming up with a concept, me and Melissa had a discussion about what we had looked at individually. We talked about what ideas we had and we decided that the idea of body shapes and corresponding items- fruit was the idea we wanted to go with. 

We decided to make all the shapes fruit based. As many of them already are. We also felt fruit is colourful and vibrant it also promotes a healthy image. It is also appropriate to all ages and is relatable to women especially in connection with the shapes. 

We wrote down some thoughts and decided upon five body shapes … 

Apple 
Pear
Strawberry 
Grapes (Hourglass)
Banana (Rectangle) 

Five also splits into two fruits for each message, as there is ten messages. 

First draft plan of agreement 

The first agreement was quite vague as we didn't have a concept in mind and we didn't know what we wanted to create or how. And so we needed to come up with a concept in order to get a better agreement.